Explore Your Brand Personality
Caregiver
Guardian, Samaritan, Healer
Summary of Your Brand Personality
You are famously unselfish, willing to help out at a moment’s notice. You are devoted to caring for others, through providing reassurance, service, advice, lending an ear or a hand, always with an open heart. You are compassionate, generous, self-sacrificing and patient, in addition to being a highly-competent and skilled multitasker. You radiate optimism and keep calm in a crisis. Your positivity and helpful attitude make you attractive and approachable.
“People will forget what you said, people will forget what you did, but people will never forget how you made them feel.”
Maya Angelou
Primary Motivation:
To bring stability through structure, order to chaos
Audience Appeal
Best suited for audiences looking for a place to feel safe and secure. You help people feel in control of their experiences.
Strengths
Altruism, compassion, empathy and patience.
Challenges
Inability to say no. Fear of instability and lack or loss of balance due to overcommitment or overcompromise.
Examples
Mary Poppins, Mrs. Doubtfire, Wall•E